Why Arena?

The COVER Arena Collection is the epitome of Swiss precision and modern elegance. Designed for the dynamic man who values timeless style, functionality, and durability, the Arena series combines classic sophistication with modern performance. Whether you’re in the boardroom, at a casual gathering, or on a weekend adventure, the Arena Collection transitions effortlessly to suit every aspect of your life.

Each timepiece in the Arena Collection showcases a Swiss automatic movement, housed in a sleek stainless steel case, designed for the man who demands both style and performance. With a choice of luxurious leather or polished stainless steel bracelets, these watches offer a versatile aesthetic that complements both business attire and casual wear.

Performance Meets Precision

More than just a watch, the Arena is an instrument of precision. Featuring a Swiss-made automatic movement, each watch guarantees durability and long-lasting reliability. The sapphire glass ensures scratch resistance, while the luminous hands and hour markers provide excellent readability, day or night.

Engineered to withstand everyday activities, the Arena watches are water-resistant up to 10 ATM (100 meters), making them the ideal companion for both business and leisure. With modern design that pays tribute to traditional Swiss craftsmanship, the Arena Collection offers a watch for the modern, active man—one who lives life to the fullest and appreciates the balance of function and style.

Why Swiss Made?

Swiss Made is the hallmark of superior craftsmanship. The Arena Collection embodies the excellence of Swiss watchmaking, combining precision engineering with modern design. Hand-assembled in Switzerland, each timepiece is created to provide both exceptional performance and timeless elegance. Whether at work, in the gym, or on the go, the Arena ensures that you always make a statement of style and reliability.

Key Features of Arena:

• Swiss Automatic Movement: Powered by Swiss automatic movements, the Arena collection ensures exceptional precision and reliability, keeping you on time, every time.
• Elegant Design: The Arena is crafted for the modern gentleman, featuring a sleek stainless steel case available in polished or matte finishes, paired with either a luxurious leather strap or a polished stainless steel bracelet.
• Versatile Aesthetic: The Arena Collection offers a range of styles, from sleek, classic dials to vibrant colors, making it the perfect accessory for both business and casual attire.
• Scratch-Resistant Sapphire Crystal: The sapphire crystal protects the dial from scratches, maintaining the watch's pristine appearance and offering superior clarity for years to come.
• Luminous Markers and Hands: The Arena features luminous hands and hour markers, ensuring excellent readability in low-light conditions and making it practical for day or night wear.
• Water-Resistance: Rated up to 10 ATM (100 meters), the Arena Collection is suitable for everyday wear, offering confidence and reliability in all conditions.
• Functional Design: With a date display and modern Swiss craftsmanship, the Arena seamlessly blends style with practicality, offering a complete timekeeping experience for the active, business-oriented man.
• Hand-Assembled in Switzerland: Each Arena watch is carefully hand-assembled in Switzerland, ensuring unparalleled Swiss craftsmanship and attention to detail.
• Long-Lasting Durability: Crafted with premium materials, the Arena watch is built to withstand the demands of daily wear while maintaining its timeless appeal.